Madeline Zafft

BED|STÜ’s Real People – Featuring genuine, unique folks who inspire us (and love BED|STÜ)

Happy Earth Day! The theme for Earth Day 2022 is Invest in Our Planet.
The official Earth Day website says, “Now is the time for the unstoppable courage to preserve and protect our health, our families, our livelihoods…together, we must Invest In Our Planet”.Here at BED|STÜ, we like to treat every day like it’s Earth Day. Our philosophy is to create sustainable products that are made to last, using only the most natural ingredients.
Each leather product is eco-consciously hand-crafted using recycled, renewable, organic, and reused materials, all while reducing waste. Our philosophy is simple: to create sustainable products that are made to last, using only the most natural ingredie
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It’s that time again…FESTIVAL SEASON! Let’s be honest, the outfits are almost as important as the concerts! Don’t worry, we got you covered with outfit inspo for you next festival!
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We’re pulling back the velvet (crazy) curtain to share our bts (behind the scenes) from our 2022 Festival campaign shoot.
Let’s start at the very beginning! Christine, Creative Marketing Director and resident photographer, Erin, Wholesale Marketing Director, and myself (hey there!) Madeline, Social Media Specialist, met up in Bombay Beach, right off the shores of the Salton Sea in Southern California. We spent just around 48 hours in this living ghost town to shoot our latest festival campaign.

We spent about 48 Hours in Bombay Beach, CA capturing content for our 2022 Festival campaign.
This living ghost town sits right off the shores of the Salton Sea, the largest lake in California. This location is known for being a graveyard of Coachella and Burning Man’s past art installations.
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Whether you are the dreamer, the romantic, the rockstar or the sixties siren - we got you covered. Get inspired by the different personas of our tall boots.
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We hit Nashville’s Printers Alley with both new selections and revisited classics for men and women.
Not far from the honky-tonks, you will find Nashville’s Printers Alley. This stretch located between Third and Fourth Avenues gives off more of a grit and rugged character than other Nashville neighborhoods…just the way we like it. We spent 2 brisk weathered days shooting these styles with our models, Cardin and Nick.
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Responsible resolutions in 2022
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